Minimum order quantity, or MOQ, is the smallest number of units a manufacturer will produce in a single run. For brands building a range, it is often the first and biggest question, so here is a straight answer about how it works and how we approach it.

Why MOQs exist

Custom manufacturing involves real setup before a single sellable unit exists, including development, materials, trims and decoration setup. MOQs let a manufacturer spread that setup across enough units to make the run viable and to keep your per unit price sensible. The more customisation a product carries, the more setup sits behind it, which is why a fully custom style usually carries a higher minimum than a lightly branded one.

What drives the minimum on your product

• How custom the product is, from white label to fully developed
• The fabric or yarn and whether it is stock or custom
• Decoration setup such as custom prints, weaves or hardware
• Colourways, since each colour is effectively its own run
• Packaging and finishing requirements

Our approach: flexible minimums for growing brands

We work with national retailers ordering at scale and with newer labels producing their first range, and we set minimums that reflect that. Where we can, we offer flexible and lower minimums to help growing brands get to market without committing to volumes they are not ready for. We will always tell you honestly what is achievable for your product and how to bring the minimum down if you need to.

How to reduce your MOQ

• Start with white label or lightly customised styles
• Use stock fabrics and yarns rather than custom developed ones
• Limit the number of colourways in the first run
• Keep decoration simpler for the launch range
• Grow into fuller customisation as volumes build

Talk to us about your numbers

Every product is different, and the only way to give you a real minimum is to look at what you want to make. Tell us the product, the customisation and the volume you have in mind, and we will give you a straight answer.

FAQs

Do you have a minimum order quantity?

Yes, like all custom manufacturers, but minimums vary by product and customisation. We offer flexible minimums for growing brands and will advise what is achievable for your range.

Can you do small or first production runs?

Often yes, especially for white label or lightly customised styles using stock materials. Contact us with your product and volume.

How can I lower my minimum?

Start with simpler customisation, stock materials and fewer colourways, then grow into fuller development as your volumes build.

 

Tell us what you want to make and we will talk minimums